We support car manufacturers and Tier1 in developing and engineering innovative solutions to make journeys safe, reliable, cost-effective and enjoyable. These requirements are common across the transport sector, and our integral overview gives our clients the opportunity to create synergies and optimisations by transferring skills, technologies and approaches between industries.

Alfa, BMW, Maserati, ALSTOM, Iveco

Top 3 Automotive trends


Electric vehicles are now the strongest trend in the industry. Nonetheless, there are still a number of key challenges to overcome.

Perceived Quality

Customer’s quality perception is key for the industry and is leading a strong effort in improving it across the whole vehicle ina time and cost efficient way.

CAVs & cross-industry collaboration

The development of autonomous vehicles is accentuating the need to collaborate with new industries and partners.

Competences and Services


  • Energy Storage
  • Weight reduction
  • Wireless Charging
  • V2G
  • Efficiency
  • Predictive Maintenance

Interiors Perceived Quality

  • Colour, Material & Finish (CMF)
  • Lighting management
  • Acoustic and Haptic Feedback
  • Gap/flush control
  • Benchmarking
  • GPF & Engine Sound signature
  • HVAC


  • Machine Learning
  • Computer VIsion
  • VR & AR
  • Virtual Sensors
  • Artificial Intelligence
  • Innovative Sensors

Services tailored to your needs

Workshops & Events

Organise a tailored innovation events to boost creativity and cooperation in your company

In-house Development

Optimise your resources by developing your project with our team in our labs

Resident Consultant

Total control and knowledge transfer by bringing our consultants to your team

Discover today how our expertise can help your project succeed

Case Studies – See more

BlueThink’s Way: our expert approach

Expertise Strategical, Mechanical, Electronics, Digital, Design
Strategic Mechanical Electronics Digital Design