Reducing air ingestion leads to a decrease in feeding problems with babies. With this in mind, a bottles that let air in can minimise air ingestions, making babies, and parents happier. Nonetheless, this air ingress system must not have a negative effect on other aspects such as leakage and cleaning.
Starting from drafting the requirements based on market information and past experiences, BlueThink carried out the design, development and industrialization of a new back vented baby bottle. This included product design, mechanical engineering, prototyping, testing and validation.
The client was able to launch a new product with improved functionality in a short timescale. This product improves babies feeding making them and their parents happier.