Starting the development of a new product is a strong commitment that needs a solid foundation in order to succeed. BlueThink was approached by a company, looking to develop a new intra-oral scanner, to gain a better understanding of the market and the opportunities for them.
BlueThink carried out a detailed technology-based market analysis to support the development plan. This work included the understanding of the market characteristics as well as the IP frame and emerging technologies relevant to the product.
Working with BlueThink our client was able to understand what the opportunities were and how to unlock them. By providing a comprehensive and justified set of requirements, the project can start with a solid foundation and a clear objective.